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Domain: longform.asmartbear.com Added: 2025-08-13 Status: ✓ Success
longform.asmartbear.com
You’re a real company when… Ever since I started Smart Bear in 2002, there’s been a running question: “When do you know you’re a real company?” Which of these are true: You’re a real company when… - Y...
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How to get customers who love you even when you screw up
https://longform.asmartbear.com/customer-love/
How to get customers who love you even when you screw up During the first year of Smart Bear’s existence, my software was crap. How did I get customer...
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You're a little company, now act like one
https://longform.asmartbear.com/little-company/
You’re a little company, now act like one I talk to a lot of companies that are still hunting for customer #1, or a few sales have been made but the b...
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When customers buy your competitor's product… and then buy yours
https://longform.asmartbear.com/buy-both/
When customers buy your competitor’s product… and then buy yours Why would someone pay millions of dollars for software, and then also pay a bootstrap...
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Tech Support is sales
https://longform.asmartbear.com/tech-support-is-sales/
Tech Support is sales You probably think of “tech support” as the bottom of the food chain. “Shit flows downhill” and all that. After all: - Tech supp...
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If you build it, they won't come, unless…
https://longform.asmartbear.com/startup-marketing-ideas/
If you build it, they won’t come, unless… Ask a technical founder about her startup, and she’ll proudly describe her stunning software—simple, compell...
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Your idea sucks, now go do it anyway
https://longform.asmartbear.com/your-idea-sucks-do-it-anyway/
Your idea sucks, now go do it anyway “My idea isn’t good enough yet” explained a friend who is thinking of starting his own company. He’s waiting for ...
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Rich vs. King in the Real World: Why I sold my company
https://longform.asmartbear.com/rich-vs-king-sold-company/
Rich vs. King in the Real World: Why I sold my company I sold my company, Smart Bear, in December of 2007. I haven’t talked about it at all on this bl...
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In its emptiness, there is the function of a startup
https://longform.asmartbear.com/emptiness/
In its emptiness, there is the function of a startup Calm your frenetic TL;DR twitchy-Twitter-brain for five minutes, and let some Chinese philosophy ...
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Reputation isn't as powerful as you imagine
https://longform.asmartbear.com/reputation/
Reputation isn’t as powerful as you imagine The most common reaction to my recent announcement1 of starting a new WordPress hosting company was that t...
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The Important Thing--powerful enough to override all your deficiencies
https://longform.asmartbear.com/the-important-thing/
The Important Thing—powerful enough to override all your deficiencies Do you feel the crushing weight of the disadvantages facing every new company? N...
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